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Soulful Entrepreneur is now Founder OS
Leveraging systems to take your business and life to the next level.
Up until now, this newsletter has been known as The Soulful Entrepreneur.
But after taking some time to reflect and speak with mentors, I’ve decided that’s it time to update my brand to better reflect my goals.
Not because they’ve changed…
If anything I’m only more resolute in my vision to help 10,000,000 entrepreneurs live their dreams.
And I’ve realized the best way I can empower fellow entrepreneurs is by focusing on a particular strength of mine - one that many founders tend to struggle with…
Systems
The secret to massive growth without burnout comes down to one key component - being able to leverage systems correctly.
That’s why from now on my newsletter will be known as Founder OS.
OS = Operating Systems
Each week I’ll send out actionable tips to systemize your life and business, so you can scale to the moon without compromising your core values or personal well-being.
I’ll also be including breakdowns of other experts’ systems, as well as sharing encouraging success stories from people in the Founder OS community.
I’m excited to share the new direction of Founder OS with you and hope you’re excited too.
In fact, I’d love it if you would shoot me a quick message and let me know what you’re looking forward to most about the new Founder OS newsletter.
And now, without further adieu, let’s get into the very first edition of Founder OS.
In today’s newsletter, I’ll share with you 8 things that took me 10 years to learn.
I hope you find these lessons helpful.
This email will take about 3 minutes to read.
Let’s dive in 🪂
Lesson #1 - Optimize Your Health
In order to be successful you need to be at peak performance.
Every morning I:
Get sunlight in my eyes
Lift heavy weights
Stretch my body
Entrepreneurs are athletes. Take training seriously.
Lesson #2 - Experiments are More Important Than Perfection
Get comfortable being uncomfortable:
Write daily
Publish daily
Iterate on your product
Don’t wait. Start now. Hit send.
I've published content every day for 8 years and 8 months.
I'm growing my personal brand at 61% month-over-month.
Done > Perfect
Lesson #3 - Build a Content System from Day 1
Content increases your surface area for luck.
You need to build a system to:
Follow a content schedule
Build content formats
Formulate a funnel
Stay consistent.
Hit publish daily and good things happen.
Lesson #4 - Build Your Revenue Funnel
The goal is to convert your dream customer to your product:
Rented audience - Attract your dream customer on Twitter and LinkedIn
Owned audience - Convert them to emails and SMS
Monetized audience - Get them to pay for your product
Lesson #5 - Excellence is a Habit
You are what you continually do.
The Super Bowl is won in the preseason.
Your day begins the night before:
Curate your priorities before you go to bed
Wake up
Complete 3 big tasks
Go into nature
Come back and tackle more
Repeat
Lesson #6 - Fall in Love With The Process
There is no shortcut to success.
It’s a marathon, not a sprint. Enjoy the small wins:
You wrote a draft. Great work.
You sent a big email. Great work.
You closed a small deal. Great work.
Success is about stacking tiny wins.
Lesson #7 - Be Obsessed With Learning
The most successful people are lifelong learners:
Learn from people on Twitter
Watch YouTube videos
Listen to podcasts (I love Tim Ferriss, All In Podcast, and Alex Hormozi)
“Anyone who stops learning is old, whether at twenty or eighty. Anyone who keeps learning stays young.”
Lesson #8 - Have a Bias for Action
Get addicted to momentum.
If you know you should do something, do it in 5 seconds:
Send the email
Write the post
Express gratitude
Don't wait. Life is too short. Take action and have fun.
Swipe these hard-earned lessons and apply them to your life.
They’ll help you be happier, more productive, and will allow you to accelerate the growth of your business tenfold.
Let's win together 🥇
💎 Gem of the Week 💎
Things that kill entrepreneurs:
1. Ego
2. Bad hires
3. Not delegating
4. Lack of systems
5. Ignoring the data
6. Unnecessary meetings
7. Taking outside capital (when you don't have a scalable biz)Notice when you do these things.
And avoid them.
— MATT GRAY (@matt_gray_)
6:01 PM • Sep 16, 2022
Content Creation Cheat Codes Free Workshop
I'm running a free live workshop on September 28th (limited seats available).
I'll show you how I build a content strategy and hire unreal Growth Assistants to save hundreds of hours a month.
I will share the 4 secrets I used to build a community of 14 million.
Here is some feedback I received from my last free workshop:
★★★★★ "a perfect workshop for founders"
★★★★★ "extremely helpful"
★★★★★ "truly amazing"
Can't wait to see you there!
I will go over 4 key teachings and we will have plenty of time for Q&A.
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See you again next week!
Whenever you're ready, there are 3 ways I can help you:
1. Grow your business systems, content, and community here. (110+ students).
2. Build your clarity, systems, and growth with 1:1 coaching here. (Only 1 spot left)
3. Follow me on Twitter for more operating systems, marketing tips, and community-building shortcuts.